Fenty Beauty adding to their make-up collection. American cosmetic brand, Fenty Beauty, set up by singer Rihanna have announced that they are set to launch a new Pro Filt’r Concealer that is going to be available in a range of 50 shades to cater for different skin tones.
Set up back in 2017, Fenty Beauty is most recognised for their popular multi-gender skin tone products. Founder and owner, Rihanna took to YouTube that she was coming to rescue her fans “busted” post New Year skin with the launch of her new Pro Filt’r Concealer that is designed to match her line of foundations and is going to be available in 50 shades to suit every skin tone.
The 30-year old singer and actress who was named one of the best dressed women of 2018 by fashion website, Net-a-Porter is expected to release her new concealer alongside 10 additional shades of the Pro Filt’r Foundation line that will bring its total to 50 shades with the “Umbrella: singer admitting the dark circle remover is like a “filter” for your face.
She added: “I put it on the brush if I’m having the early morning after a long night. Especially with a formula like this that dries down and mattifies eventually, you expect it to start getting tacky and picking up but this formula does not. It’s almost like a filter, no caking, no creasing.”.
Her new line will be available from Friday 11th January 2018 from fentybeauty.com and Sephora.
Fenty Beauty adding to their make-up collection