Gigi Hadid launches her new Reebok Collection. Fashion model, come designer, Gigi Hadid has linked up with German sports manufacturer, Reebok to create her very own athleisure capsule collection.
The American beauty has launched a sports collection that includes retro “inspired” fashion looks from the 1980’s with the collection including sports bras, cropped tops and trackie bottoms.
The 23-year old model who is sister to fellow fashion model, Bella Hadid, is keen to emphasise that her new fashion collection is comfortable and fashionable for women of all ages.
In an interview with the Australian version of fashion magazine, Harper’s Bazaar, Gigi said: “Everyone knows if there’s one style that comes naturally to me it’s athleisure, and that really came through in designing. ”
“It was important to me that you can look great in the pieces, but that they were really made to work out in, to sweat in–so you can look cute but you can go to the gym and work out in them correctly.”
“It’s like with this ‘dad shoe’ trend: you can spend $1000 on a pair of sneakers that aren’t healthy for your foot to go to the gym in. So with the Aztreks, for example, I wanted to create a shoe that will support your foot but also be fashionable.”
The collaboration between Hadid and Reebok, launched yesterday on-line and the #REEBOKXGIGI collection caused great excitement with the young model taking to social media where She wrote: “Designing my first athleisure collection for @Reebok @ReebokClassics was everything I’d hoped.”
“Growing up, sports played such a big part in my life, and many of the lessons I learned as an athlete have been true guides for me in my personal and professional life.”
“Today, two of my high school volleyball coaches have come across the country to NYC to help me launch this first #REEBOKxGIGI collection with a day on the court. ”
“This amazing collision of worlds is the epitome of what this collection means to me and I really hope you love wearing it in and out of the gym. It’s made for play !!!!!!!!!!!! With love. xG (Full collection available tomorrow 2/5 online reebok.co/gigi_collection and in select stores worldwide) (sic)”
Gigi fist signed to international modelling agency IMG Models back in 2013 and today as recognised as one of the top 5 fashion models in the world.
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