Boux Avenue launch Bouxtique lingerie collection. British lingerie brand Boux Avenue have just released their new luxury underwear collection called Bouxtique.
The new Bouxtique ranges combine vintage and modern fashion with premium fabrics and geometric silhouettes to mark Price-Smith’s first capsule collection for the brand.
Their new range which consists of 38 different products includes classic black, nude and rich clarets. It takes its inspiration from Parisian chic and includes different that is spread out across lingerie and nightwear.
Boux Avenue was founded back in 2011
Bouxtique’s debut luxury collection wants to empower women by offering them timeless designs made from luxurious fabrics with beautiful detailing.
This sees the inclusion of Guipure embroideries, iridescent yarns, and clipped lace fused with vintage floral placements with modern honeycomb ground netting while French-inspired eyelash lace is elevated with satin taping and soft spot mesh.
Talking about her debut capsule collection brand and product director Zoe Price-Smith said: “Bouxtique by Boux Avenue is the first major step-change for the brand, under my design-led direction.”
“It’s a truly exciting time for the brand now that we are designing all our products in house by our female design team, and Bouxtique by Boux Avenue – our first capsule collection – really celebrates that.”
The Boux Avenue chain is owned by Theo Paphitis
“Everything about the collection reflects our message that ‘Confidence is timeless’. The range has been created with the aim of making all of our customers feel beautiful, empowered and most importantly, confident.”
Their basques and waspies designs take inspiration from traditional corsetry techniques with boning, buck fastenings, back-lace detailing and luxurious satin ties, while the ‘Callie’ unpadded balconette bra combines eyelash lace cups with gunmetal iridescent yarn with a sporty fishnet under-band. Their pleated babydoll offers a touch of glamour to the collection.
The new Bouxtique luxury lingerie and nightwear collection includes matching suspenders and a choice of high waisted briefs, Brazilian briefs and thongs to allow customers to tailor their Bouxtique look.
Prices from their range between €20 and €80 and come in sizes ranging from 30-38, A-G cup, and dress sizes 6-18.
Boux Avenue launch Bouxtique lingerie collection