Celebrity News

Beyonce launches Ivy Park Sportswear

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Beyonce launches Ivy Park Sportswear. Beyoncé’s athleisure clothing line Ivy Park, which is launching in partnership with Topshop, hits stores globally on today, 14th April. So will you have an actual chance of buying it before it sells out? And if yes, what should you buy? Report by the Telegraph.co.uk. We have answered all of your Ivy Park questions below

Why is Beyoncé launching sportswear?

 Beyonce Ivy Park Sportswear Fashion.ie

Beyoncé has revealed that she launched activewear, because she wanted to create the pieces that were missing in her own wardrobe. “When I’m working and rehearsing I live in my work out clothes but I didn’t feel there was an athletic brand that spoke to me,” Beyoncé said in a release. “My goal with Ivy Park is to push the boundaries of athletic wear to support and inspire women who understand that beauty is more than your physical appearance. True beauty is in the health of our minds, hearts and bodies. I know that when I feel physically strong, I am mentally strong and I wanted to create a brand that made other women feel the same way. “The activewear brand is on sale now and in store at a number of retailers including Topshop, Nordstrom, Zalando, Net A Porter, Selfridges and JD Sports. 

What pieces should you look out for?

Beyonce Ivy Park Collection Fashion.ie

There are 200 pieces in total, with Ivy Park branded sweat bands, leggings, t shirts, sliders and more. In a video we can see Beyonce swimming, cycling, running (with Blue Ivy on her back) and dancing in the pieces, emphasising that these are pieces designed to be trained in. See this story and images in full here. Beyonce launches Ivy Park Sportswear. Check out Fashion.ie for more celebrity fashion and on line shopping. Follow us on Twitter, Pinterest or Instagram Like fashion, live fashion, love fashion

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