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JENNY PACKHAM DESIGNS AT DEBENHAMS

Posted on 12 February 2012
Section: Daily Fashion
Author: Sinead Waugh | More from this author >>>

 

Debenhams have announced that to further their strategy of making designer ranges accessible, they have teamed up with Jenny Packham to create a line of nineteen dresses.  The collection will be released in two separate batches, the first in April and the second later this summer. No 1 Jenny Packham will also include women’s wear, accessories, as well as a children’s collection.  

Speaking of the collaboration, Packham said; “As a young girl I was regularly abandoned in Debenhams Southampton whilst my parents disappeared to search for the latest Teasmade or some other ‘must have’ electrical appliance. During this time I lost myself in the rails of 70s polyester and dreamt of a life in fashion. Therefore it is only natural that I have chosen Debenhams to launch my first high street collection. My aim always is to design styles that create glamour and excitement whether it is for the red carpet or a teenage prom. My collaboration with Debenhams is a great opportunity for me to offer my signature style at an attainable price”.

Jenny Peckham is best known for dressing some of the world’s most beautiful women, like Kate Winslot, Angelina Jolie, Kate Middleton, and Cameron Diaz. The range will bring her work to a new demographic with prices starting at €30 and climbing to €240. "I have taken some of our most feminine and glamorous styles and evolved them into a collection for Debenhams”. Make space in your armoire for Ms Packham.

 

                                 



Author: Sinead Waugh | More from this author >>>

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